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Land’s End to be given new Chinese name!
Land’s End has been chosen to star in a new marketing campaign which is designed to encourage Chinese people to learn more about some of Britain’s lesser-known places by giving them a new name.
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The world famous tourist attraction has announced the launch of a ‘digital destination guide’ downloadable for free from iTunes.
A locals Pass entitles all residents of Cornwall to free parking and a 50% discount off attraction tickets for an entire year.